DESA POTATO HEAD LAUNCHES SUSTAINABLE SWIMWEAR

DESA POTATO HEAD LAUNCHES SUSTAINABLE SWIMWEAR

Potato Head, the renowned lifestyle and hospitality brand is excited to announce the launch of their newest swimwear collection, an extension of their commitment to a lifestyle that celebrates culture, community, and regeneration.

This exclusive collection, designed for both men and women, embodies values through sustainable materials and meaningful design rooted in Balinese philosophy. The prints and graphic designs seamlessly blend elements of music, art, design, and wellness, reflecting Potato Head’s vibrant and multifaceted identity.

Staying true to Potato Head’s commitment to sustainability, the collection features fabrics selected for their eco-friendly properties, such as recycled polyester and EcoVero, a viscose fiber sourced from certified, renewable wood. These light, cool, and quick-drying materials provide comfort in tropical climate, ensuring style and sustainability come together effortlessly.

The new patterns are inspired by Balinese Hindu philosophy, incorporating elements that represent Fire, one of the five key elements alongside Water, Wind, Space, and Earth. The monogram print draws on the philosophy of Rwa Bhineda, symbolizing balance and harmony through contrasting forces like light and dark, day and night, positive and negative. This concept of balance is further reflected in a unique yin-yang pattern, which merges the iconic symbol with images of the Earth, Moon, and Sun.

Explore the latest collection via Potato Head’s online store or in person at Desa Potato Head. The collection will also feature new designs launching soon, along with limited-edition music merchandise.

The swimwear is priced between $1,552,106IDR ($99USD) and is available online and at Desa Potato Head, Bali.

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About the author

Thomas holds a university degree with a focus on Languages, Humanities, Culture, Literature, and Economics, earned in both the UK and Latin America. His journey in Asia began in 2005 when he worked as a publisher in Krabi. Over the past twenty years, Thomas has edited newspapers and magazines across England, Spain, and Thailand. Currently, he is involved in multiple projects both in Thailand and internationally. In addition to Thailand, Thomas has lived in Italy, England, Venezuela, Cuba, Spain, and Bali, but he spends the majority of his time in Asia. Through his diverse experiences, he has gained a deep understanding of various Asian cultures and communities. Thomas also works as a freelance writer, contributing short travel stories and articles to travel magazines. You can follow his work at www.asianitinerary.com

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